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Blog | Sammy Gorin Art

Introducing the "The Instagram for Small Business Playbook" & "Instagram Content Planner"

Introducing the "The Instagram for Small Business Playbook" & "Instagram Content Planner"

Leveraging years of first-hand experience managing the social media accounts of brands like Yankee Candle and AstraZeneca, as well as the skills I’ve developed while running my own small business, I’ve written "The Instagram for Small Business Playbook" specifically with fellow entrepreneurs in mind.

4 Reasons Every Creative Entrepreneur Needs a Brand

4 Reasons Every Creative Entrepreneur Needs a Brand

When most small businesses think about "branding," they tend to shy away. I've heard people say, "it's not worth the time and effort; I'm just a small business." I've also heard, "I already have a logo; that's my brand." Believe me, both of these views couldn't be further from the truth! Whether you consider yourself an artist, an entrepreneur, or a small business, creating a brand should be at the top of your to-do list.

These 9 Mobile Apps Are Essential to My Small Business

These 9 Mobile Apps Are Essential to My Small Business

Over the last few months, I’ve found myself becoming increasingly reliant on my phone and iPad to manage my business, as they allow me to work wherever and whenever, which is a huge plus when time is of the essence. These are the 9 mobile apps that have become essential to my business. 

How the Instagram Algorithm Actually Works in 2020

How the Instagram Algorithm Actually Works in 2020

Learn how the Instagram algorithm actually works in, plus 6 ways to improve your ranking!